Female jockey on a horse jumping over a hedge

Dialogue was proud to be involved in the creation of a beautiful film for My Countryside, the membership magazine for the Countryside Alliance: “An old habit – the ladies making hunting side saddle cool again”.

Capturing the tradition on camera

The short film tied in with an article in the September issue of the member’s magazine 'My Countryside'. By accompanying a group of wonderful ladies in the Cheshire countryside, the film captured the passion, beauty and tradition of hunting side saddle.

The film, which was posted across the Countryside Alliance’s social media channels, quickly caught the imagination of the audience. To date, it’s had almost half a million views.

Social media success

Commenting on the film’s success, managing editor Cathy Wood said: “It was an absolute privilege to meet these passionate ladies and their horses and see the filming first hand.

“We had strong ideas about the story we wanted to tell and the setting was so beautiful it made the whole thing seem easy. From the opening sound of horse’s hooves, to the slow motion horses galloping (filmed from the back of a classic Land Rover Defender!), the film brings poetry to the subject of side saddle riding.

“It was important that we showed how accessible it is, but also celebrated the traditional elements of this way of riding. As the amazing number of views and positive comments show, we really tapped into an area of rural life and equestrian sport that gets people talking.”

 

If you would like to know more about Dialogue’s video production, then please get in touch! 

Contact us

Related articles

Working with a content marketing agency – are you getting the best service possible?

Working with a content marketing agency – are you getting the best service possible?

Read more

Or give these cool blogs a read

See more from the blog
What is a brand magazine? Advice and guidance

What is a brand magazine? Advice and guidance

A brand magazine is a fantastic way for brands to deliver relevant content that gently reinforces...
Read more
Dialogue agency for the MX-5 Owners Club

Dialogue agency for the MX-5 Owners Club

Dialogue agency is working with the MX-5 Owners Club to create, produce and distribute their...
Read more
Dialogue is shortlisted for five 2021 International Content Marketing Awards

Dialogue is shortlisted for five 2021 International Content Marketing Awards

The shortlist for the 2021 International Content Marketing Awards was announced on Monday, 25th...
Read more
How to monetise content marketing for brands

How to monetise content marketing for brands

The concept of monetising content is a familiar one. Advertising has historically been the go-to...
Read more

Dialogue creates award-winning multichannel content that inspires, informs and excites your audience. A team of marketing specialists in print, online platforms, email communications, video creation, digital media and more.

ALF winner
Content Marketing Award 2021
Content Marketing Award Bronze
Content Marketing Award Silver
Content Marketing Award Gold
Learn more about us