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Dialogue CEO appointed Chair of the Content Marketing Association
We are thrilled to announce that Dialogue’s CEO Zoë Francis-Cox has been named the new Chair of the Content Marketing Association (CMA). Zoë has been a member of the CMA’s...
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Latest insights
5 luxury print magazine strategies
Luxury brand magazines are a highly effective way to communicate with the discerning – and changing...
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What you need to know about digital magazines
Digital magazines offer a compelling tool for today’s marketing experts and they can give you a...
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Are you missing out on valuable brand partnerships?
It’s more important than ever for membership organisations to look at opportunities to provide real...
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The benefits of membership magazines
Membership organisations are a great way to build brand communities and bring people together...
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What effect will AI have on the content industry?
These are exciting but volatile times in the content industry, and that’s because the introduction...
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Evaluating the success of your email strategy
Developing a strong email campaign is a vital part of any content marketing strategy. Even in a...
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How to repurpose content
Repurposing content is a great idea. Ask anyone if they want to get more bang for their buck and...
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The value of advertising in membership magazines
When it comes to advertising in membership magazines, the benefits and results can often differ...
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Using content to evaluate loyalty and customer retention
With apps, social and email at everyone’s fingertips, the types of loyalty schemes or customer...
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Content Marketing Agency of the Year at the CMA Awards
We are very proud to announce that we have scooped three awards at this year's International...
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Do rewards really create loyalty? Content marketing agency Dialogue investigates
Points-based or reward schemes are the backbone of loyalty or customer retention, but with the...
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How to use branded content to create loyalty and customer retention
Branded content has long been used and publicised as a marketing technique to acquire consumers,...
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