Featured
Dialogue CEO appointed Chair of the Content Marketing Association
We are thrilled to announce that Dialogue’s CEO Zoë Francis-Cox has been named the new Chair of the Content Marketing Association (CMA). Zoë has been a member of the CMA’s...
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Latest insights
Monetising car membership clubs
There’s a growing appetite for membership clubs as a way of connecting with highly passionate...
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Dialogue releases its new automotive report, Electric Vehicles: Brand Loyalty and Communications
EV or electric vehicle marketing requires a very new strategy for car brands. While there are still...
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The best customer retention marketing channels, tools and tactics
As with other areas of marketing, customer retention marketing increasingly requires a more...
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Content Marketing Agency of the Year at the CMA Awards
We are very proud to announce that we have scooped three awards at this year's International...
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MX-5 Owners' Club magazine wins at Classic & Sports Car Club Awards 2022
We’re very proud to reveal that the MX-5 Owners Club magazine, Soft Top Hardtop, which Dialogue...
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Do rewards really create loyalty? Content marketing agency Dialogue investigates
Points-based or reward schemes are the backbone of loyalty or customer retention, but with the...
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Dialogue agency for the MX-5 Owners Club
Dialogue agency is working with the MX-5 Owners Club to create, produce and distribute their...
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The best creative car campaigns
Despite being an innovative product-centric industry, the automotive world has been slow to adopt...
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Why is a brand community important now?
Brand communities are becoming more and more important. No longer just a buzzword, the concept of...
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Repeat customers and the power of brand communities
In our new report, The Power of Brand Communities, we look at how they play an important role in...
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Customer retention strategies and the power of brand communities
In 2017, we issued our very first white paper on the Power of Brand Communities which looked at ...
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Do brand communities offer more benefits than tribal marketing?
In recent years, a lot of marketing strategy discussion has centred on tribal marketing and the...
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