Featured
Using content to evaluate loyalty and customer retention
With apps, social media and email just a tap away, the opportunities for loyalty schemes and customer retention programmes are virtually limitless. But with so many options, how...
Read more
Latest insights
Using content to evaluate loyalty and customer retention
With apps, social media and email just a tap away, the opportunities for loyalty schemes and...
Read more
Why is a brand community important now?
The importance of brand communities has evolved significantly. No longer just a buzzword, the...
Read more
Dialogue scoops five trophies at the International Content Marketing Awards
We are very proud to announce that Dialogue scooped five awards at this year's International...
Read more
Monetising car membership clubs
There’s a growing appetite for membership clubs as a way of connecting with highly passionate...
Read more
Dialogue releases its new automotive report, Electric Vehicles: Brand Loyalty and Communications
EV or electric vehicle marketing requires a very new strategy for car brands. While there are still...
Read more
The best customer retention marketing channels, tools and tactics
As with other areas of marketing, customer retention marketing increasingly requires a more...
Read more
MX-5 Owners' Club magazine wins at Classic & Sports Car Club Awards 2022
We’re very proud to reveal that the MX-5 Owners Club magazine, Soft Top Hardtop, which Dialogue...
Read more
Do rewards really create loyalty? Content marketing agency Dialogue investigates
Points-based or reward schemes are the backbone of loyalty or customer retention, but with the...
Read more
Dialogue agency for the MX-5 Owners Club
Dialogue agency is working with the MX-5 Owners Club to create, produce and distribute their...
Read more
The best creative car campaigns
Despite being an innovative product-centric industry, the automotive world has been slow to adopt...
Read more
Repeat customers and the power of brand communities
In our new report, The Power of Brand Communities, we look at how they play an important role in...
Read more
Customer retention strategies and the power of brand communities
In 2017, we issued our very first white paper on the Power of Brand Communities which looked at ...
Read more