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How to use branded content to create loyalty and customer retention
Branded content has long been used and publicised as a marketing technique to acquire consumers, however its role in generating loyalty and customer retention is just as...
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Latest insights
Content marketing trends: How technology is changing content
We’re living in a time of blink-and-you’ll-miss it technological change – and this will affect...
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Exciting brand collaboration between Porsche Club and Canon
An encouraging dialogue brings Porsche Club and Canon together in a brand partnership and...
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Will Facebook’s 2018 algorithm change impact third party scheduling tools?
Since Facebook CEO Mark Zuckerberg’s announcement on Facebook’s 2018 algorithm change in January,...
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Canon Europe appoints Dialogue for content creation
We’re delighted to be working with Canon Europe who have appointed Dialogue to create content for...
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How luxury travel content marketing generates recommendations
As with other sectors, travel content marketing is an important part of the marketing mix. Luxury...
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Two golden rules of content marketing
Make this the year you really get to grips with the content you produce to support your brand. In...
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New Year, new you, new content: how to succeed in your content strategy in 2018
New Year’s resolutions are famous for being failures, with 80% of people giving up by the second...
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Getting in the habit – side saddle film enjoys phenomenal reach
Dialogue was proud to be involved in the creation of a beautiful film for My Countryside, the...
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6 ways to avoid rubbish content
You need compelling written content for your communications. You need it for SEO and social...
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How to optimise your multilingual content strategy
As global content marketers, one of the biggest challenges can be communicating your content and...
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Is your web content fit for purpose?
Your content marketing strategy screams out for web content. Your website needs it, your social...
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Making the most of digital magazines
Life used to be so simple; print was static, web pages could be animated. Now, a digital magazine...
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