Little boy wearing green cape punching the air in the field

Dialogue agency is retained by investment specialist Rcapital, to bolster its creative portfolio following Archant sale to Newsquest Media Group.

Archant Community Media Ltd was successfully sold to Newsquest Media Group, trade buyer, this week as it moves to accelerate its growth in the local media sector.

Private investor, Rcapital has retained content and marketing agency Dialogue (formerly Archant Dialogue) as it enters into a second phase of its investment programme to expand and deepen market-leading creative services.

The London and Norfolk-based agency has helped global clients such as Harley-Davidson, Bentley Motors and Porsche Club GB engage customers and communities with world-leading creative and storytelling.

Rcapital will support Dialogue’s operations, alongside Zoë Francis-Cox who leads the agency with Mel Vince, Isobel Robson and Alan Dykes making up the senior management team, to be joined by a new Financial Director.

Dialogue will continue to use Archant’s central support services while the transition takes place, and will be actively recruiting to facilitate growth.

“This is a brilliant opportunity for Dialogue to scale and grow – we will invest in the areas that offer greatest potential while retaining all the things that are important to the people, the clients and the creative industry.” Ash Reek, Chairman Operator, Rcapital.

Zoë Francis-Cox added: “This is an important moment for Dialogue, working with Rcapital offers the advantage of expertise, guidance and investment to realise Dialogue’s full potential as an independent agency.”

Dialogue Content Marketing Limited focuses on customer and community member engagement. The agency provides content and other marketing services including bespoke writing, design, photography, illustration and video, in print and digital channels including services such as email and website design and content, high-end customer magazines and other print products, social media, brand design, content monetisation and advertising, and more.

Rcapital provides private investment, commercial expertise and hands-on support to transform and grow businesses. Working together with management teams to focus on driving performance and delivering results. Since their inception in 2004 Rcapital has made over 75 investments across the UK and Europe, working not only to develop businesses, but also working to support their teams.

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