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What does ‘confidence-building content’ look like in automotive?
The luxury car sector is good at launch content. It knows how to produce the beautiful film, the emotional reveal, the shot of the car gliding through an impossible mountain pass...
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Latest insights
5 ways to master a contract magazine distribution strategy
If you're a brand with a print magazine, you should approach your magazine distribution strategy in...
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Dialogue launches automotive podcast series
Dialogue has launched a new series of automotive marketing podcasts. It’s our second series of...
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Dialogue release new Automotive Brand Communities Report
The concept of an automotive community is nothing new – many automotive brands have long nurtured...
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Content Trends 2020
It wouldn’t be the new year without a content marketing predictions 2020 blog, now would it?While...
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Unique Braille Kalendar magazine brings Jump racing to visually impaired
Dialogue has produced a unique Braille version of the Jockey Club South West’s annual magazine, ...
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Dialogue enjoys a hat trick for Bentley Magazine at the CMA Awards
Presented by the Content Marketing Association (CMA), the International Content Marketing Awards...
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Brand communities and Generation Y, Millennials and Generation Z
Brand communities for Generation Y, Millennials and Generation Z are an increasing consideration...
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What can other automotive businesses learn from the Volkswagen rebrand?
Over the past few weeks, we've started to see evidence of the Volkswagen rebrand spring up online. ...
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Types of loyalty marketing
Loyalty marketing is a key aspect of any brand's work - understanding how to get loyalty or...
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Dialogue’s Automotive Marketing Report out now
In 2018, we released our first ever automotive marketing report looking at how consumers are...
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What can companies learn from the Harley-Davidson brand community?
Search for ‘brand community’ on Google and many results will cite the Harley-Davidson brand...
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How can brand communities play a role in developing customer loyalty?
Any business would be lying if they said they didn’t like to have a shiny new customer walk through...
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