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Tactical gravity: why automotive launches can drift away from strategy
Imagine you have just launched your most important new model in a decade. Social engagement has exceeded expectations, search visibility has increased, email journeys are...
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Latest insights
Magazine cover design case study for Bentley Magazine photoshoot
As we celebrate picking up the bronze award for Best Use of Imagery at the International Content...
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Dialogue produces Harley-Davidson podcasts
Dialogue is pleased to build on its long-term relationship with Harley-Davidson and our automotive...
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Using data to create a brand magazine for luxury automotive consumers
The idea of using data to create a brand magazine - let alone an automotive magazine - isn't always...
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Customer retention strategies and the power of brand communities
In 2017, we issued our very first white paper on the Power of Brand Communities which looked at ...
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How to access the value of automotive influencers
Automotive influencers are nothing new – you can discover some automotive social media examples here
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Dialogue launches automotive podcast series
Dialogue has launched a new series of automotive marketing podcasts. It’s our second series of...
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What can companies learn from the Harley-Davidson brand community?
Search for ‘brand community’ on Google and many results will cite the Harley-Davidson brand...
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How can brand communities play a role in developing customer loyalty?
Any business would be lying if they said they didn’t like to have a shiny new customer walk through...
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How to make automotive SEO and content marketing work
Whether you’re a brand or a dealership, automotive SEO-driven automotive content marketing has not...
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Dialogue agency proudly relaunches Bentley Magazine
Dialogue agency is relaunching Bentley Magazine as part of its luxury and automotive contract...
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Instagram for luxury cars: making automotive social media work
Connecting with a willing audience has been something of a smooth transition when it’s come to...
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Bentley Motors chooses Dialogue as content agency in 2018
Bentley Motors has announced an overhaul of its international customer publication Bentley Magazine...
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